My Geek Score: The first thing to know about PPC is that it isn’t a one-trick pony. It’s a mixture of advertising, content marketing, and link building.
Digital Marketing Explained
Friday 11 February 2022
The Role of PPC in Digital Marketing Strategy
Tuesday 8 February 2022
How does Email Marketing work?
My Geek Score: Email marketing is a very effective way to promote your brand and services. The term “Email Marketing” comes from the old days, when it was not as popular as now. It’s still in use today because it is still effective, but some people are not aware of what it really means. Email marketing is a form of promotion that involves sending an email to the customer or the audience on behalf of a company or business, who may be unaware that they are receiving this communication.
How email marketing works? When we send an email to customers or an audience on behalf of a company, we are promoting our services or products through this communication. This is done by using different tactics and techniques such as using web pages, blogs, other social media sites, etc., to reach out to more customers and audiences through this medium. Nowadays, most people visit various websites daily which have thousands of online content available for them, but only a few people read them in due time.
To make sure that your customers are aware of your product/service and you can easily reach them directly through email marketing is the primary purpose behind pursuing this marketer or brand specialist's career as well as professional practice. This is why there has been an increase in the number of people who are choosing to pursue their careers in this field including entrepreneurs, professionals, and corporates. There are many ways for you to make use of email marketing such as promoting products/services at different places on various social media websites like Facebook etc., promoting products/services at specific sales events such as trade shows, etc.
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The scope of digital marketing in 2022
My Geek Score: The scope of digital marketing is on the rise. The space has expanded exponentially in the last few years. We have seen new industries and sectors emerge from the technology-driven world which is completely different from what we’ve been living with before. As a result, organizations have started looking for ways to increase their reach and profits through digital marketing.
The scope of digital marketing has never been as diverse and broad as it is today. Even though you might be a telco or a local government body, if you’re looking to improve your reach and garner more cash, then consider getting into digital marketing. It’s definitely an investment worth thinking about.
Today, almost every industry except education and banking can be covered by digital marketing — no matter how small your budget might be! But that doesn’t mean that everyone wants to dip into this lucrative market right away — especially if they think that it will just become a waste of time. If this is the case, then don’t lose hope; there are many business models which are perfectly acceptable when it comes to using social media specifically for promotional purposes.
Spend some time reading through this article; we hope that you get better insight into the scope of digital marketing in 2022. And if you want to get a better understanding of what differentiates one online business from another, then check out our other posts such as What is Digital Marketing.
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The Role of PPC in Digital Marketing Strategy
My Geek Score: The first thing to know about PPC is that it isn’t a one-trick pony. It’s a mixture of advertising, content marketing, and l...
-
My Geek Score: The first thing to know about PPC is that it isn’t a one-trick pony. It’s a mixture of advertising, content marketing, and l...
-
My Geek Score : The scope of digital marketing is on the rise. The space has expanded exponentially in the last few years. We have seen new ...
-
My Geek Score : Email marketing is a very effective way to promote your brand and services. The term “Email Marketing” comes from the old da...